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4 articles found

AI Transformation: Reviving India's Advertising Industry
· · The Verge AI

AI Transformation: Reviving India's Advertising Industry

We’ve got a special Decoder today — I had the chance to talk with Amy Lanzi, the CEO of Digitas North America, in front of a live audience at the Uber Villa at the Cannes Lions advertising festival in the South of France. I know, it’s a hard gig, but I do it for you. Amy has been on Decoder three ti

#ai#advertising#india#ad tech#digital marketing
Unlocking Hotel WiFi: Dangers and Advertising Opportunities
· · The Next Web

Unlocking Hotel WiFi: Dangers and Advertising Opportunities

Last month I checked into a hotel for a conference. Open laptop. Click WiFi. Hotel network. The familiar splash screen appears: enter your room number, your last name, accept the terms. Standard. What’s no longer standard is what’s running behind that splash screen. The captive portal, that login pa

#hotel wifi#captive portals#cybersecurity#advertising#india tech
OpenAI's Advertising Strategy Faces Reality Check at Cannes
· · The Next Web

OpenAI's Advertising Strategy Faces Reality Check at Cannes

OpenAI made its debut at the Cannes Lions advertising festival this week, but it did not book a beach club on the Croisette alongside Meta, Amazon, and Google. Instead, the company summoned reporters and agency executives to a semi-secluded villa near the harbour, a staging choice that doubles as me

#openai#advertising#ai in marketing#cannes lions#india tech
· · Last Week in AI

ChatGPT Ads and AI Rivals: Key Developments in the Tech Space

OpenAI to test ads in ChatGPT as it burns through billions, Sequoia to invest in Anthropic, Zhipu AI breaks US chip reliance, The Drama at Thinking Machines Is Riveting Silicon Valley

#ai#chatgpt#advertising#investment#india

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