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#ad-tech

2 articles found

Dutch Uptmz acquired by Aizy to build one AI ad platform across Google, Microsoft and Meta

The year-old Dutch startup is folding in a seven-year-old performance-marketing platform, betting that customers want AI, automation and human specialists in one place. Most startups spend their first year trying to survive. Aizy has spent its first year buying a company older than itself. The Breda

#ai#ad-tech#acquisition#automation#performance-marketing

· 3 days ago· AI News

Google Merges Display Ads into AI-Optimized Demand Generation Platform

Google is folding Display Ads into its AI-powered Demand Gen platform, marking the end of a long-standing digital advertising model. The Google Display Network (GDN) has been a staple of the open internet for almost twenty years. Marketers previously relied on its predictable framework to target pla

#google-ai#ai-demand-gen#display-ads#google-display-network#digital-advertising