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Sports startups cash in on India’s everyday athlete economy boom
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Sports startups cash in on India’s everyday athlete economy boom

Home/India Tech/Sports startups cash in on India’s everyday athlete economy boom

A surge in sports participation is fueling a boom in platforms for everyday athletes. Startups are making it easier to book courts and find teams for sports like tennis and pickleball. Investor interest is strong, with significant capital flowing into the sector. This trend is transforming sports in

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📅 Apr 23, 2026·⏱ 1 min read·ET Tech ↗
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https://economictimes.indiatimes.com/tech/startups/sports-startups-cash-in-on-indias-everyday-athlete-economy-boom/articleshow/130449899.cms
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